So, part of how it is done includes installing self-service kiosks. These self-service kiosks serve as car rental locations. The reason behind developing this type of car rental is due to the fact that customers do not want to deal with car rental desk employees when picking up their car.
Nonetheless, altogether with self-service car rental we can see one more growth opportunity for the U.S. car rental industry in the form of car sharing. Since more and more people nowadays choose not to own their own vehicles, the demand for rent a car vehicles is increasing day in and day out. That is the reason why car sharing is becoming more popular.
Yet, car sharing is not that cost effective for rent a car companies. Instead it is way more beneficial and cost effective for customers, they are the ones that can gain more benefits than car rental companies can.
Future opportunities
Last, but not least, the car rental business opportunities are growing rapidly. It is due to the development of digitalization and information technology.
