I am sure you want to boost your logistic business patronage! So here is a sample of logistic business marketing plan to help you attract new and retain existing clients.
So put on your marketing hat and let’s proceed!
Every Logistic Business Has to Fallow Government Rules
Regardless if you are a dispatcher, broker, OTR truck driver, experienced truck driver or a rookie, or hold some role in the management or logistics, you will still need to comply and obey the rules and regulations of the numerous government agencies including:
- Department of Transportation (DOT);
- Federal Motor Carrier Safety Administration (FMCSA);
- National Highway Traffic Safety Administration (NHTSA);
- Occupational Safety and Health Administration (OSHA);
- United States Environmental Protection Agency (EPA);
- United States Department of Labor (DOL);
- Commercial Vehicle Safety Alliance (CVSA).
This is just a handful of all the agencies that will breathe on your neck. So get ready and study their web sites well and often, if you want your logistic business under control!
Marketing Plan for a Logistic Business
Of a very big importance is to set up a good marketing plan for your logistic business.